Comments on: Podcasting has not lived up to the hype

By: Michael

Michael — Tue, 24 Nov 2009 02:39:11 +0000

I guess that’s why Leo Laporte wants to create an entire network based on streaming audio… because it’s not living up to the hype.

The reality is that podcast listeners have grown 3rd quarter 08 to 3rd quarter 09 over 20%. Okay, so there’s only 20,000,000 regular listeners growing 20% annually. Stay home and I will supply the need in my niches.

By: Dean

Dean — Wed, 20 Dec 2006 22:00:30 +0000

Hey all.
I have Windows XP.
What are some of the video podcasting software that produces video podcasts for the PC compatible with video ipods and apple itunes?

By: kpntc

kpntc — Sat, 25 Nov 2006 03:05:56 +0000

Am I missing something here, besides the typo: “if the average person wants to listen to audio content when they’re out and about, it’s far easier for them easier to listen to music on an iPod or an in-car CD player, or to simply switch on the radio.” ?. It’s easier to listen to music than a podcast on an iPod? Or perhaps the writer thinks that podcasts are stuck on a computer? The writing here is so amateurish.

By: RD

RD — Fri, 24 Nov 2006 10:10:01 +0000

“Podcasts” are but one way that people consume audio and video online. “Podcasts” as a concept do not have to be adopted widely for audio and video programs to be a valuable and non-niche content format. In some ways “podcasts” are just a gimmicky rename for what already existed.

The real analysis of penetration would be:

Have you watched or listened to audio or video programs online?

Have you downloaded audio or video programs to you PC?

Have you watched or listened to audio or video programs that you have downloaded on to a portable media device like an iPod?

Producers should be pursuing quality program content first and deliver it on demand in as many formats as users choose to engage it. Everything from flash to iTunes needs to be considered if we are producing programs to have the broadest possible audience reach.

Avoid the jargon fatigue.

By: Leesa Barnes

Leesa Barnes — Fri, 24 Nov 2006 04:16:58 +0000

I’m glad that podcasting hasn’t lived up to the hype. Anything that’s hyped becomes a fad and we all know what happens to fads. Just ask the Spice Girls. You’re here today, forgotten tomorrow.

So, I’m pleased that podcasting isn’t a hype simply because it’s here to stay and it has staying power. People just have to understand how to use it effectively for their businesses so that they attract listeners.

By: Manuel Viloria

Manuel Viloria — Fri, 24 Nov 2006 01:18:12 +0000

Perhaps that niche would be 5-minute podcasts related to learning a language, or other instructional podcasts that can fill-up those 3 to 5 minute breaks in people’s lives.

As far as revenue streams go, there’s always RSS feed advertising and corporate sponsorships. True, you don’t see that many podcasters raking in ad revenues, but the potential is there, especially if they take a more integrated rather than a podcast-only approach.

By: Bob

Bob — Fri, 24 Nov 2006 00:16:56 +0000

25 million americans are listening to a podcast every day, and you think its not working as a mainstream medium? You may be right. But I’m not sure that the ABC or BBC ,for example, would agree with the number of downloads they’re getting. Video on the net is certainly a mainstream medium now though, with YouTube getting 100 million views a day. Our podcast classes in Sydney have been popular all year, mostly with professionals, and the video classes which we’re just trialling look like they’e going off. There’s been a lag between the early adopters in podcasting and the corporates taking it up. But video, because it appeals to younger people is taking off very fast. Also don’t forget the long tail – the internet makes it possible to find and prosper with a small audience. There’s riches in niches as they say.

Bob
NetCastNow.net