Odd Playstation 3 ad sexually confuses priests, enrages onlookers
A really, really, really weird Playstation 3 ad is sexually confusing priests and enraging onlookers, or maybe it’s the other way around…
OK, we’re assuming priests are angry and onlookers are confused, but (still) this Playstation 3 ad is taking things too far… sort of. The problem is that they don’t actually show anything “wrong” or “private”, yet it’s still sort of “wrong” and “private”. We should warn you: this is close to but not quite porn.
The agency responsible for the ad is the Vienna chapter of TBWA Worldwide, says Copyranter and Gawker. The agency is based in New York City but operates globally in 75 countries.
Upon first sight, we were thoroughly confused, “that boy has a thumb for a penis,” we thought. Revisiting the ad for a second inspection, we finally understand (at least we think we do) what they’re getting at, but we don’t approve. We really don’t approve.
Our hypothesis says the ad means one of two things: men are losing their masculinity to video games or Sony is saying masculinity is found in the Playstation 3. Considering that Sony is a video games company, it’s likely saying the latter.
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May 14th, 2008
Your hypothesis is off. The message is simpler than that. “With the PS3, you’ll get a lot of pleasure and fun with your thumb.”
Of course putting TWO thumbs over there would just be visually and aesthetically wrong.
May 14th, 2008
To Md. Fuad Zain:
I think you’re right…
May 14th, 2008
LMFAO!!!! That’s just hilarious. God MGS 4 and the PS3 are going to own!!!!!!!!!!!
May 15th, 2008
Gives whole new meaning to “pull my finger”!
May 19th, 2008
WTF?!? Who the heck came up with the idea for this Ad? LMAO
May 25th, 2008
i hope the guy doesnt bite his nails
November 23rd, 2008
I think it means that playing games is as good as sex and the Playstation 3 is the sexiest woman on the market. What guy doesn’t like sex and what guy would pass up a sexy woman?