In tough economic times, shoppers are now looking for deals online to make their money go further. The Grocery Game site is rising in popularity as a way to make saving money into a game.

Signing up on The Grocery Game gives you access to a list of low-priced items in your local supermarket. The site has deals with a number of popular grocery chains and keeps you up to date on the latest deals.

The Grocery Game also keeps track of coupons from the local newspaper and other sources online. The coupons are even color-coded so that you can be sure that you’re getting the best deal.

Users can access list of hot deals for $10 for two months with a four-week trial membership. At that price, The Grocery Game costs about as much as the local paper.

Once you get access to The Grocery Game’s list of hot deals for your supermarket, you can check out the game rules. The objectives are different for each store, so you have to read them carefully.

While it would be nice if each store had similar game objectives, but each one has a separate agreement with The Grocery Game. It would be nice if you could compete with friends and neighbors to see who saves the most.

Coupon clipping is certainly advancing with the help of the Internet. By knowing when items go on sale and which coupons to use to get the most savings, any shopper can become a master of saving money.

It would be nice to see The Grocery Game become more social. About the only social action that you can take on the site is to refer a friend to join the site.

The concept of making a game out of saving money is a brilliant way to introduce the concept to a generation that has never worried about being frugal. If only the game could bring the groceries home and pack them away in your cupboards, too.

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Entry was posted on Tuesday, August 4th, 2009 at 10:11 am under Advertising, Ecommerce.

Read more entries by Dave Jeyes.
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