Facebook overtakes Myspace in Web traffic
By Ruben Francia
While Myspace has been playing its role to curb the threat of Facebook, Web traffic statistics now show Facebook has finally overtaken Myspace in daily page views and reach.
The Alexa’s new traffic statistics has made Facebook the sixth most viewed website worldwide, the spot previously held by Myspace.
The latest three months graph shows no substantial increased in Myspace’s traffic, while Facebook’s traffic consistently increased over the same period.
Interestingly, the traffic-overtake came in time when thousands of American Facebook members have signed a petition calling on the social networking site to stop the new advertising program called Facebook Beacon, a behavioral tracking system which can be used by other Web sites and on commercial pages within Facebook itself.
Some of the protest groups, however, paid Facebook to advertise on the site and therefore bring additional website traffic.
Though web traffic is one of the most important factors to determine who is the leader in the social networking world, factors like revenue conversion, membership size and level of active members play very important role.
Whether or not Facebook will continue to gain its traffic momentum over Myspace in the coming days, one thing is made clear here: Facebook and Myspace are the two biggest players in the social networking world.
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November 26th, 2007
“Facebook has finally overtaken Myspace in daily page views and reach.”
Or at least amongst users who have downloaded the Alexa toolbar!
November 26th, 2007
I agree with Ciaran. There is no accurate way to quantify traffic on the web. There are many articles out there that attest to this. The most one can do is get a rough idea of traffic counts.
Take these stats with a grain of salt. Alexa stats are not the definitive traffic indictor, though I’m sure they’d like to think they are. ;)
November 26th, 2007
Further, one has to wonder how much impact the whole Facebook Beacon controversy has had on their traffic.
Since this story emerged sometime around the U.S. Thanksgiving holiday weekend, I’ll wager there are a lot of curious people hitting Facebook to see what all the fuss is about.
Not to say I believe the Alexa numbers. ;)
November 27th, 2007
Alexa also says youtube overtook google. I don’t think anyone believes that. According to comscore, facebook dropped 10% in the US in august and has still not recovered. My guess is that they have peaked.
November 27th, 2007
It’s worth adding that whilst there is no definitive way of measuring web traffic without having access to logs, Alexa is probably one of the weakest.
What it is good for is showing trends amongst web savvy geeks, and this therefore suggests that MySpace has lost cachet with that particular crowd (not that I would imagine this is causing Rupert any sleepless nights!)
March 28th, 2008
Hi! i have got most reliable information.The biggest challenge that the upcoming owners of the Internet business is to find out ways by which the traffic to their web site is increased. If you have a web site of your company and it does not have visitors, then all the hard work that you have put in making the web site is in vain.Thanks.
June 10th, 2008
Buying Traffic has been a real question for me from the start and its not easy to get really targeted quality traffic but one day i gave a shot on Buy Targeted Traffic and seriously my ROI and investment was in super dooper profits, u guys need to try it !