Business

Business

If you're like me and running an older version of Windows, the promised Windows 10 free update that Microsoft promised for users on Windows 7 and 8 is seriously tempting. The update is official and...

DailyMail.com has announced that the company would be making a $3 million investment in content marketing company Taboola to enhance the companies’ partnership in the development of advertising products. Daily Mail North America Chief...

A recent report from Juniper Research shows that global brands are planning to spend around $200 billion on digital marketing this year. This is a 15 percent increase from the amount spent throughout 2014...

Companies that ignore content marketing do so at their own risk. According to new figures, content marketing is now responsible for roughly 40 percent of LinkedIn’s total ad revenue. During the first three months...

It is every company’s worst nightmare. Something negative happens with the company and next thing you know, the story is blasted across newspapers and websites for everyone to see. This kind of negative press...

Native advertising is becoming one of the biggest trends in content marketing and for good reason. As time has passed, traditional types of online advertising, like banner ads, have lost their ability to attract...

Proper grammar and spelling is an essential part of creating great content for your content marketing efforts. Unfortunately, this is a part that many marketers are missing. In a study conducted in early 2015,...

Having someone tell their friends about products and services they like is the oldest and most valuable way of convincing people to buy a product or service. Being encouraged and reassured by a trusted...

Mobile marketing has created a wonderful opportunity for companies and entrepreneurs to turn consumers into brand loyalists. Many brands are now using mobile apps as strategic marketing channels to promote their products and services....