The 123 Meme
Here’s the game…
- Pick up the nearest book ( of at least 123 pages).
- Open the book to page 123.
- Find the fifth sentence.
- Post the next three sentences.
- Tag five people.
Right now I’m reading Marketing to Moviegoers: A Handbook of Strategies Used by Major Studios and Independents.. Here’s my meme…
Activision alleged the conglomerate’s Paramount Pictures studio did not adequately maintain the Star Trek franchise, after Activision signed a 10-year video game licensing deal in 1998. Only one Star Trek movie had been made since the pact was signed. Several weeks later, Viacom later files a cross-complaint suing Activision.
I know, stimulating stuff, right? But do remember that entertainment is one of our key exports. Many forget this, and while I think it can be argued that this does us both help and harm, I believe it’s doing a lot more of the former than the latter.