Technology with attitude

Obama’s 21st Century Base


Looks like all of those folks he engaged through email and other social media channels will be tapped to help him build enough public support to pass his policies.

Or at least that’s the plan.

LA Times has more:

The organization, known internally as “Barack Obama 2.0,” is being designed to sustain a grass-roots network of millions that was mobilized last year to elect Obama and now is widely considered the country’s most potent political machine.

Organizers and even Republicans say the scope of this permanent campaign structure is unprecedented for a president. People familiar with the plan say Obama’s team would use the network in part to pressure lawmakers — particularly wavering Democrats — to help him pass complex legislation on the economy, healthcare and energy. […]

Though the plan still is emerging, one source with knowledge of the internal discussion said the organization could have an annual budget of $75 million in privately raised funds. Another said it would deploy hundreds of paid staff members — possibly one for every congressional district in certain politically important states and even more in larger battlegrounds such as Florida, Ohio, Colorado, Virginia and North Carolina.

However, there is hazard in this…

The plan could prompt tensions with members of Congress, who are unlikely to welcome the idea of Obama’s political network targeting them from within their own districts. Already, Democratic Party officials on the state level worry that it could become a competing political force that revolves around the president’s ambitions while diminishing the needs of down-ballot Democrats.

But you know what? With all the potential pitfalls, this will still work. Because it will ultimately result in Americans meeting their neighbors and talking about common goals, and Obama will have been the conduit for that.

Now, my gut tells me that many of the old guard Republicans will initially cry foul and claim that this is “Obama’s Army” or some such nonsense, but they young GOPers (like the folks at The Next Right) will began studying it so they can copy it. And that will be the only way Republicans find their way back to the White House.

Welcome to the 21st Century.