Technology with attitude

Panasonic Eluga I – A New Brand From Panasonic


The selfie is alive and well and Panasonic just renewed its lease on cool. The new Eluga series, Eluga S from Panasonic just recently launched and it is being touted as the new selfie-focused smartphone.

Story of the Specs

This cool new device rocks out a 5-inch display. It gets powered up with 1.4 GHz, “True octa-core” processor with 1GB RAM. It is included with 8GB of internal storage and it backs up MicroSD card slots with up to 32GB for expanding. It runs on Android 4.4 KitKat and with it comes the Panasonic’s fit Home UI, in which the company usually produces single hand operations. Software that comes with it, Kwik Lock, Gesture control, Music cafe and Pop-iplayer.

The Panasonic Eluga adornes an 8-megapixel auto-focus camera with LED flash, all the while sporting a 2-megapixel front facing camera on top of it. The rear camera supports a full HD, 1080p video recording. The built-in storage runs at 8 MB, which expands via a microSD card which goes up to 32GB. The Eluaga’s connectivity features include Wi-Fi, Bluetooth,GPRS/EDGE, A-GPS, Micro-USB and 3G.

Out of the box, the new Eluga comes with a Quad-Core Qualcomm Snapdragon, built with a 400 processor, Adreno 305 Graphics Processing Unit.


In the realm of design, the Panasonic Eluga sports a thin unibody form factor and it is available in the variants of white or black, with a nice stitched, premium leather at the very back. A fitted sheet of textured glass is on the backside of the device, which is relatively similar to what LG employed on it’s Google Nexus 4 smartphone, a while back. It has a nice, sleek and contemporary look but nothing in the terms of “WOW” really comes to mind.

There really isn’t a whole ton of room up front, except for the control buttons, a miniscule Panasonic logo, a tiny speaker grille and a small LED for notifications.


To start, thanks to the sleek finish, it makes it very troublesome for fingerprints to stick and smear. The volume and power rocker button placement is not exactly ideal but there is ample enough simplicity to access it if you’re operating your phone as a southpaw patron, but when you try to operate it with the right hand, it just doesn’t feel as comfortable.

The Yay’s and Nay’s and Summary

The Eluga, honestly has a great design and the build is pretty sturdy. The device’s look is nice, very svelte as it defies it’s 4.3-inch screen, which is put together pretty tightly with a near edge-to-edge screen.

The camera’s picture quality is nice, great video recording and the refreshed camera interface is pretty sweet.

The Nay’s

The hardware is a tad unresponsive, the operating system is in dire need of a little loving and the battery life is tragic. Another thing, the lack of a front-facing camera or flash on the Panasonic Eluga make it feel as if it is lacking something.

The Final Say

The Panasonic Eluga cites the Japanese company’s comeback to the Euro smartphone market. The Eluga makes high marks with it’s build and attractive look, but it is a little weak in some of the other factors. Importantly though, this selfie producing machine is a quality handset, not overly impressive but it gets the job done.